Introduction
Jacquard knitting is transforming the world of custom merchandise. Once limited to big apparel brands, it’s now accessible to brands of all sizes thanks to Knit On Demand platforms like Knitwise. From cozy Jacquard knit sweaters to knit beanies, creators can now design and sell on-demand apparel, made loop by loop, with no inventory risk.
In other words, you no longer need to print your design on a blank hoodie. Now, you can knit your artwork directly into a sweater, cardigan, blanket, or beanie — custom-made with precision. This article explains what Jacquard knitting is, how it works, and why it’s redefining custom knitwear in the world of modern merchandise.
Table of contents
What Is Jacquard Knitting?
Jacquard knitting is a method of creating multi-color patterns by knitting different yarns directly into the fabric’s structure, rather than applying ink or embroidery on top. The result is a textured, durable design that becomes part of the garment itself.
If you’ve ever worn a vintage Christmas sweater or Nordic ski jumper, you’ve likely seen Jacquard knit sweaters. The design is made loop by loop, row by row, with yarns. You can spot a real Jacquard knit by checking the inside — you’ll usually see the inverse pattern or birdseye backing instead of a blank underside.
Unlike simple knits like ribs or stripes, Jacquard knitting creates patterns by using several yarn colors in the same row. The yarns are switched back and forth as the design is built. This used to be done by hand, but now flatbed knitting machines can handle it automatically, making detailed, colorful designs faster and more accurately.
How Jacquard Knitting Works in On-Demand Apparel
At Knitwise, custom knitwear is produced using state-of-the-art computerized flat-bed knitting machines. Here’s how the Knit On Demand process works:
1. Digital Design Mapping
The process begins with a digital design file. The Knitwise platform automatically converts your uploaded graphic into a machine-readable format, ready for production. This file is then sent to the knitting machine’s software, which translates your artwork into precise knitting instructions. Each pixel corresponds to a loop of yarn — turning your digital design into a stitch-perfect custom knitwear piece.
2. Yarn Threading
Modern Jacquard knitting machines support 4–6 yarn colors per design. At Knitwise, we currently offer 4-color Jacquard custom knitwear to maintain a balanced, medium-weight feel — ideal for all-season wear without being too thick or bulky. Each yarn cone is pre-loaded into the machine, which dynamically switches between colors to produce complex patterns. Because these are solid yarns — not surface-printed inks — the final product has a distinctively textured, pixel-art style look that’s both premium and long-lasting.

3. Jacquard Knitting
The machine knits each panel of apparel row by row, loop by loop, based on the design file. For a sweater, individual panels like the front, back, sleeves, and collar are knit to shape, not cut from larger fabric rolls. This eliminates fabric waste common in traditional apparel production. On the finished piece, your custom design appears on the surface, with a birdseye pattern on the reverse, giving the item a consistent structure and feel.

4. Linking and Finishing
Once knitting is complete, skilled technicians link the panels using loop-by-loop seaming, ensuring strong, nearly invisible joins. Each sweater is then washed, steamed, and quality-checked for softness and consistency. The entire production cycle typically takes 7–10 days per piece, depending on capacity and design complexity. While this is slightly longer than a typical print-on-demand t-shirt (2–5 days), the result is a fully custom, premium garment — built from the yarn up.

Thanks to Knitwise, Jacquard knitwear is now available with no minimum order requirements . Where traditional factories once required bulk orders of 100+ units, on-demand apparel now lets you offer high-quality custom knitwear one piece at a time, with the same ease as selling printed merch.
That means:
- No inventory or storage headaches
- No wasteful overproduction
- Freedom to test limited drops, special editions, or seasonal knitwear collections
It’s custom merchandise without the risk, enabling you to scale, experiment, and stand out with knit-on-demand .
Why Custom Knitwear Stands Out
Here are the key benefits of Jacquard-knit custom merchandise and why it’s generating buzz in the POD community:
1. Premium Look & Feel
Jacquard knits are thicker, cozier, and more durable than printed alternatives. Knitwise sweaters weigh around 1lb, use a cotton/poly blend for softness, and feature a tactile, woven-in pattern. It feels and looks like premium merch.
2. Design That Won’t Fade
Because the design is knitted in (not printed), it won’t peel, crack, or fade over time. Fans get a product they can wear for years, not just a season.
3. All-Over Customization
Unlike printed hoodies with front-chest graphics, Jacquard knit sweaters can feature full-coverage patterns: sleeves, front, back, and more. This makes them perfect for branding, pixel art, or creative visual storytelling. This opens up possibilities for bold repeat patterns, sleeve designs, 360° wraps, and more.
4. Unique Merch
Jacquard knit merch stands out in a world full of printed tees. A colorful blanket, a logo beanie, or a limited-edition holiday sweater creates buzz and helps your brand stand apart, often earning attention (and shares) on social media.
5. Zero Inventory Pressure
With Knit On Demand, there’s no need to pre-buy sizes or stock shelves. You only pay to produce what sells. That’s great for cash flow and experimentation.
6. More Sustainable Merch Production
Jacquard knitwear is knit to shape, which means there’s less fabric waste. And since it’s made only when ordered, there’s no overproduction or leftover inventory. Add recyclable packaging, and you get a lower-impact merch option without sacrificing quality.
7. High Perceived Value
Custom knitwear often commands retail prices of $60–$100+. Even with higher production costs (typically $38–$45), margins remain strong, and customers are happy to pay for quality because they feel they’re getting a special, premium item.
Is Custom Knitwear Right for You?
If you're looking to go beyond basic t-shirts and hoodies, custom knitwear offers a powerful way to upgrade your custom merch. It’s ideal for fall/winter launches, gift seasons, and any time you want merch that feels premium and built to last.
Common Uses of Jacquard Knit Merch
- Holiday Sweaters – “Ugly” or not, Christmas knits never go out of style
- Branded Teamwear – Club, guild, or esports designs built into the sweater
- Patterned Blankets – Eye-catching, cozy, and great for upsells
- Beanies with Text/Icons – All-over branding or subtle pixel details
- Artist Drops – Pixel-style art translated into full knit panels
Best of all, with platforms like Knitwise offering full support and no minimums , you don’t need to manage factories, stock shelves, or guess sizes. Just upload, sell, and ship.
Explore the Knitwise platform to get started with custom Jacquard-knit apparel.
🔗 How Knit On Demand Works
🔗 Shop Custom Knit Sweaters and Custom Christmas Sweater Collection
🔗 Learn how to design your knitwear
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